Embrace Your Contradictions is a lifestyle brand that encourages it's people to embrace all elements of who they are, especially the parts that don't make sense to the rest of the world. When you embrace your contradictions you give yourself and everyone else the chance to experience something unique, you. To live the E.Y.C way is to live a life unfiltered by external notions of what you should be. Live in alignment with you own vision, your own spirit. Our products are a reminder.